What ails Mamaearth?
The beauty and personal care company put up a remarkably poor show in its latest quarterly earnings. A macro consumption slowdown has led to some belated soul-searching.
17 November, 2024•16 min
0
17 November, 2024•16 min
0
More in Internet
Internet
VC-funded startups are tempting women to join the instant house help business. Can it last?
In India’s instant house help sector, dominated by Snabbit, Pronto and Urban Company, domestic workers have nothing to lose and everything to gain. At least, for the time being.
You may also like
Internet
After rebound, Honasa’s real test lies ahead
The beauty and personal care company has beaten its own margin target and posted standout volume growth. But with the action shifting beyond flagship Mamaearth, the durability of its momentum remains unproven.
Internet
BellaVita’s success has opened the floodgates to cheap fragrance brands
In less than five years, BellaVita has become one of the biggest fragrance brands in India. This has given several others confidence to follow the same playbook and sell cheap perfumes disguised as luxury.
Business
The hidden debt behind rural India’s ‘prosperity’
How well rural consumption is doing is subjective. What isn’t subjective is how growing indebtedness, combined with stagnant income growth, is creating a tinderbox for households, banks and consumer companies that no one is talking about.