Gen Z is driving India’s consumption and spending habits
Even as they change consumer preferences to more sustainable, healthy and premium products, this young generation is also fueling the overall spend in products ranging from skincare to cars.
25 November, 2024•6 min
0
25 November, 2024•6 min
0
More in Business
Business
Budget 2026: Green targets, grey solutions
India is betting big on carbon capture and coal gas despite global failures. With a new entrant, the race for Shell’s renewable platform in the country is hotting up. Plus, why the solar relief rally might be premature.
You may also like
Internet
Can Temu gain ground in the UAE?
The relatively new online marketplace seems to be doubling on its UAE momentum. We take a look at what is at stake.
Business
The hidden debt behind rural India’s ‘prosperity’
How well rural consumption is doing is subjective. What isn’t subjective is how growing indebtedness, combined with stagnant income growth, is creating a tinderbox for households, banks and consumer companies that no one is talking about.
Business
India’s oldest biscuit brand dwells on consumption trends
After a year of inflation, GST resets and uneven demand, Parle reflects on what still drives India’s mass market consumption.
