As insolvency looms over the Austrian motorcycle maker, its Indian partner looks poised to play a key role in its much-needed rebound.
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The South Korean carmaker may have made headlines teasing an aggressive product push in India. But, the absence of details and urgency gives little respite to investors reeling from declining sales and a 12-year market share low.
The compact SUV, which outsold Maruti Suzuki’s Wagon R, has made quite a splash in a segment that its peers have failed to crack. All in a matter of three years.
After having bested some stiff competition, the motorcycle maker is now set to ride the momentum of its new launches to record-breaking sales.