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Detailed stories on technology startups, business and economic current affairs.
Seven months after we published our first story behind a paywall, we have received funding that will help us redefine the subscription model of journalism for our readers.

Editor's note: Seven months after we published our first story behind a paywall, we have received funding that will help us redefine the subscription model of journalism for our readers. It gives me immense pleasure to share with you the news that The Morning Context has been selected as one of the recipients of the 2020 Google News Initiative (GNI) Innovation Challenge for the Asia Pacific region. The GNI Innovation Challenge funds projects that bring new ideas to help journalism thrive in the digital age. For the 2020 challenge, participants were asked for ideas to increase reader engagement, leading to greater loyalty and willingness to pay for content. Out of the 255 proposals received from the Asia-Pacific region, 18 were chosen for the funding, including four from India. The funds will be used in creating tools to expand our subscription options and enrich the reading experience. Tools that will help readers in curating their own experience. It will also help us understand your preferences and engage with each one of you better. We have said this multiple times, and it is as …
Seven months after we published our first story behind a paywall, we have received funding that will help us redefine the subscription model of journalism for our readers.

Editor's note: Seven months after we published our first story behind a paywall, we have received funding that will help us redefine the subscription model of journalism for our readers. It gives me immense pleasure to share with you the news that The Morning Context has been selected as one of the recipients of the 2020 Google News Initiative (GNI) Innovation Challenge for the Asia Pacific region. The GNI Innovation Challenge funds projects that bring new ideas to help journalism thrive in the digital age. For the 2020 challenge, participants were asked for ideas to increase reader engagement, leading to greater loyalty and willingness to pay for content. Out of the 255 proposals received from the Asia-Pacific region, 18 were chosen for the funding, including four from India. The funds will be used in creating tools to expand our subscription options and enrich the reading experience. Tools that will help readers in curating their own experience. It will also help us understand your preferences and engage with each one of you better. We have said this multiple times, and it is as …