After half a decade of uncertainty, McDonald’s can finally have its way in India. What will it do?
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After a major slump in the fast-food segment, Domino’s is leading the pack in revival. The question is whether it can manage to stay ahead of younger rivals.
The region’s growing demand for carbonated beverages and the presence of a large Indian diaspora present an opportunity for the Mukesh Ambani-led conglomerate to up its FMCG game through the iconic brand.
Even as they change consumer preferences to more sustainable, healthy and premium products, this young generation is also fueling the overall spend in products ranging from skincare to cars.