Why the Union Budget can do little to push India’s consumption story

Income inequalities have put the onus of consumption growth on a small group of buyers. But this growth is tapering, leaving companies competing for pieces of a stagnating pie, with serious costs.

22 July, 202415 min
0
Why the Union Budget can do little to push India’s consumption story

You may also like

Business
Story image

India’s oldest biscuit brand dwells on consumption trends

After a year of inflation, GST resets and uneven demand, Parle reflects on what still drives India’s mass market consumption.

Internet
Story image

Young consumer startups are forcing a reinvention of India’s FMCG giants

The country’s changing market dynamics are pushing consumer goods giants to acquire young startups. We look at why—and whether—it works for both sides.

Business
Story image

Is a revival underway at Asian Paints?

The company’s Q2 results show a belated revival in fortunes, suggesting an aggressive growth path in an industry shaken up by Grasim. The latter is feeling the pressure for the first time ever since it launched its paints business in 2024.