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The social media giant has lost a lot of likes in the wake of the hate speech row. Will the company’s India chief be able to fix the damage?

Editor's note: At Facebook India, it’s anything but business as usual. Weeks after the hate speech row, with public policy head Ankhi Das at its centre, came to light, a senior executive from Facebook’s policy team in the country is moving on. Shelley Thakral, head of policy programmes, India, South Asia and Central Asia, is leaving the company. The timing of her exit is telling. A request for comment sent to Thakral did not elicit a reply. Facebook did not respond to a detailed list of questions sent on 21 August. Taking a long, hard look at India’s Internet evolution, you’d imagine that it’d be a while before Facebook dug a hole for itself after its infamous Free Basics misadventure in 2016, but here we are just four years later, and we have the “big blue app” shovelling away in quicksand. Everyone, from political parties, competitors, international and local press, to privacy activists and believers in the idea of democracy, has descended on the company, hurling the roughest of stones, picked up with the intention to injure. Perhaps rightly so. Because Facebook …

Telecom and retail both continue with their ‘hit and miss’, while O2C delivers an unsurprisingly poor performance in Q4. This is a year RIL will be glad to see the back of.
The homegrown social startup is betting big on India’s latest content obsession—minute-long episodes of high-stakes dramas. Cut through the noise and the microdrama hype itself doesn’t add up.
Telecom and retail, which account for half the conglomerate’s revenue and most of its valuation, aren’t accelerating fast enough to justify their price tags.