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Detailed stories on technology startups, business and economic current affairs.
Detailed stories on technology startups, business and economic current affairs.
For over a decade, the Swedish caller ID company thrived on India’s lightly regulated digital ecosystem. Now, it faces some existential questions in its largest market.
This story was updated on 22 December to reflect a company's opinion post our publication.*
Truecaller is staring at some of its toughest days in India, its largest market. The Swedish company, known for its caller identification, spam notification and call blocking services, faces a significant regulatory assault on three levels.
1. Just last month, India notified the rules for the Digital Personal Data Protection Act. This could have a significant bearing on the vast data bank Truecaller relies on.
2. In October came an initiative that enables telecom providers to display verified names, effectively offering the same caller ID …
