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The Mumbai-based beauty and personal care company recorded one of its worst years in the 2024-25 fiscal. It is now on a course-correction trajectory.


The department store chain’s only growth engine is powered by distribution, not stores—raising questions about sustainability and profitability.
Back-to-back strong quarters have reset expectations for the beauty and personal care company. Has the Mamaearth parent truly left its troubled past behind?
The hydration and energy supplements brand has cracked a niche and scaled fast. The harder task now is sustaining growth as the market matures.