The digital media company appears to have quietly changed its strategy, after the failure of its short-video platform Josh and amid a rush to get to a public listing.
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Importing products and branding them is the go-to option for most luggage brands in India. That may be about to change.
Three board members have exited the beauty company, amid a severe cash crunch and an unraveling content-to-commerce narrative. New conversations suggest this billion-dollar story may have been all hype.
The company that runs a clutch of beauty and content brands is scrambling to find an investor or a buyer for its assets. Its problems go way beyond money though.