Protein chips and the problems of the East
It is becoming increasingly clear that the startup ecosystem is stuck with building for the top 3% of Indian society. Now consumption in even this rarefied segment is under pressure.

Subscribe to read this story
We publish over 500 original, detailed stories every year on startups, corporates, stock markets and economic current affairs.
$99 for one year
Not ready to subscribe? Sign up for a free account
We value our free readers. Read 100+ stories every year.
More in Internet
You may also like
SuperK has a playbook for solving India’s small-town retail problem
Investors are betting on the value retail chain’s franchise model to disrupt the retail market in small-town India. By the looks of it, the six-year-old startup seems to have gotten a lot of things right.
The growing unease of EaseMyTrip’s investors
The online travel aggregator is struggling to grow now more than ever. Meanwhile, its promoters' stake sales reveal a pump and dump pattern that does little to ease shareholders’ concerns.
RBI’s rate cuts fail to arrest India’s economic decline
Despite the go-go narrative, it is clear that the country’s economic growth is in a funk. What’s more, history shows that further interest rate cuts to fuel stalled growth will be as futile as flogging a dead horse.