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Detailed stories on technology startups, business and economic current affairs.
It is becoming increasingly clear that the startup ecosystem is stuck with building for the top 3% of Indian society. Now consumption in even this rarefied segment is under pressure.

I draw your attention to protein chips.
Earlier this week, SuperYou, a startup founded by the duo of Nikunj Biyani (Nikunj is the nephew of Kishore Biyani who founded the Future Group) and Ranveer Singh (a successful actor in Indian cinema), launched protein chips. I’ll let them tell you what these are:
SuperYou, India’s fastest-growing brand in the protein foods and bars, has announced the launch of its latest innovation—SuperYou Multigrain Chips with 10 grams protein. The brand continues its strong growth trajectory, following the success of its Protein Wafers, which sold over 1.6 million units within 90 days of …
The instant house help business has become the centre of focus and investment at the home services company. But another fight may be brewing in its core business.
The arrest and charges against an employee of the artificial intelligence company, fewer early-stage VC deals, and other updates.
India’s grocery and food delivery platforms are increasingly displaying misleading images of food using artificial intelligence, defeating the very purpose of buying online.