startups
392 ARTICLES
Can instant help follow the quick commerce curve?
Pricing constraints and uncertain daily-use demand cast doubt on instant help’s ability to replicate quick commerce.
11 Aug 2026
Zepto’s IPO dilemma: valuation vs survival
The quick-commerce startup weighs a valuation cut or finding alternative funding to stay afloat as investor appetite for loss-making businesses weakens.
30 Jul 2026
Bistro is (not really) Eternal’s answer to Toing or Ownly
Bistro may look like a response to Swiggy and Rapido’s 'budget' food delivery apps, but the similarities end at affordability—the playbooks are fundamentally different.
24 Jul 2026
Comeback to collapse: how FreshMenu came undone
The food-tech pioneer is on the brink of losing its decade-long fight for survival, laying bare the pitfalls of the cloud kitchen business.
20 Jul 2026
Swiggy Instamart has a people and strategy problem
In light of the recent exits of top executives at Swiggy’s quick commerce business, we look at the reasons behind the departures and whether it’s impacting the business.
12 Jul 2026
Rapido’s Ownly is a serious risk to Zomato-Swiggy duopoly
The ride-hailing company is gradually ramping up its food delivery business and at least one of the two major players has blinked in response. How credible is the threat?
28 Jun 2026
Pratilipi has 20 million stories but no big hits. Can microdramas deliver one?
The online storytelling company is betting that content will be the most sought-after commodity as scores of platforms jump on the microdrama bandwagon. But success will hinge on whether it has a good enough story to draw the audience.
16 Jun 2026
A high-risk, unfinished, cash-guzzling Zepto comes to public markets
SEBI has lowered the bar for loss-making startups to list. In that context, a company like Zepto redefines the meaning of risk in public market investing.
09 Jun 2026
Wingreens’ house of brands strategy failed, but it just won’t give up
The 15-year-old company has bought one brand after another in the hope of growing fast. That plan has fallen flat on its face, but there’s no stopping Wingreens.
01 Jun 2026
How Basil Moftah is betting on the Mideast VC secondaries market
The managing partner at Key Capital talks about his new—and the region’s first-ever—secondaries fund and why long investment cycles are not everyone’s cup of tea.
20 May 2026
