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Numbers improve at Mamaearth, but commentary doesn’t
The beauty and personal care retailer has seen a modest revival in fortunes, but it is not out of the woods yet, as its own management hints.
12 February, 2025•6 min
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12 February, 2025•6 min
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Pratilipi has 20 million stories but no big hits. Can microdramas deliver one?
The online storytelling company is betting that content will be the most sought-after commodity as scores of platforms jump on the microdrama bandwagon. But success will hinge on whether it has a good enough story to draw the audience.
