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After a social media post by Noise on how Indians’ hearts were racing during key moments in the Olympics, questions have been raised on the company’s data collection methods.

The screenless fitness band has turned into a Gulf-wide phenomenon—powered by regional capital, health culture and a tech-savvy consumer base.
The consumer electronics startup jumped through the ranks to become India’s top audio and smartwatch brand. Just as quickly, the IPO-bound company appears to be losing steam and its comeback looks uncertain.
Who’s going to lead the IPO party, what’s going to drive the market, where are some of the leading businesses headed, and more.