snapdeal

4 ARTICLES

snapdeal
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Unicommerce is an average business that needs investors but not their money

It should surprise no one that the story of this SaaS company, which recently filed draft papers for an IPO, continues to show signs of opportunism.

18 Jan 2024

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Little ado about Snapdeal

The e-commerce company’s draft IPO papers avoid addressing the competition and paint an unflattering picture on growth and costs.

10 Jan 2022

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The realities of Flipkart’s and Amazon’s Diwali sales

Thanks to the marketing machinery that surrounds these sales, little escapes but noise. We break it down.

14 Oct 2019

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The bittersweet relevance of Snapdeal 2.0

No comeback story can gloss over Snapdeal’s failure. But as human beings and entrepreneurs, we must learn from the mistakes of others.

07 Oct 2019