Cloud chaos is good business for NetApp

The 30-year-old data management company’s ‘evolved cloud’ focus is helping it attract customers looking to manage their complex cloud operations.

28 November, 20227 min
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Cloud chaos is good business for NetApp

Why read this story?

Editor's note: NetApp, the San Jose, California-based data management company, is celebrating its 30 years in the industry. In the last few of them, the legacy on-premise hardware company has been on a transformation exercise aimed at positioning itself as a cloud operations company, in line with the disruptions in the IT industry. At its NetApp INSIGHT 2022 conference a few weeks ago, CEO George Kurian declared that the company’s journey to the cloud is now complete and it is now focused on “evolved cloud”. More about “evolved cloud” later but what was the need? As more and more businesses went about their adoption of the cloud, it led to a typically uncontrolled cloud sprawl. This has not only significantly increased the complexity of managing applications, data and infrastructure but also raised doubts about the cloud not living up to its full promise of efficiency and cost-effectiveness. There are “data silos in the cloud, lack of application portability, increased security risks, cost-containment issues and new challenges around asset visibility, governance, control and compliance”. All these challenges exist for single cloud (relying on …

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