The e-commerce giant is entering the fray to compete with Swiggy’s Instamart, Zomato’s Blinkit and others.
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An online marketplace for professionals is the company’s yet another attempt at building something of value, besides food delivery and quick commerce. There’s no telling whether it will work.
Urban Company’s 15-minute help service is on point. The burden on women to be superhuman in an Indian household has created a market ripe for quick commerce.
Quick-commerce apps are likely to run into regulations and poor order volumes as they try to grow this business.