The forgotten lessons of Hike-Part III
We look at Hike’s failed super app bet, its messaging flop show and where the company stands today.
9 August, 2024•19 min
0
9 August, 2024•19 min
0
Similar Stories
State of the Unicorns
How ShopClues faded without a fight
The fall of this e-commerce giant within a decade of its launch was marked by blind optimism, a total disregard for customers and a massive failure to read the tea leaves.
You may also like
Internet
Why SoftBank has shunned India
For one of the world’s largest and shrewdest investors to entirely skip putting money in the country is a sign of how quickly the nature of the Indian startup ecosystem has changed.
Internet
FabHotels pivoted to corporate travel for survival. Can it grow?
The challenges of running a budget hotel chain in India forced the decade-old company to quietly shift its focus to a travel management platform for corporate travellers. Now it must face challenges of another kind.
Business
Duroflex wakes up as Wakefit closes in on an IPO
The six-decade old mattress maker files its draft IPO papers just as Wakefit wins approval for a public market debut—setting up a bruising battle for the No. 2 spot.
